# GEO Pixel by Wspro — Full Documentation > Generative Engine Optimization (GEO) platform. We help businesses get cited by AI assistants like ChatGPT, Perplexity, Gemini and Claude. > Plateforme d'optimisation pour moteurs IA generatifs (GEO). Nous aidons les entreprises a etre citees par les IA comme ChatGPT, Perplexity, Gemini et Claude. --- ## About GEO Pixel / A propos de GEO Pixel GEO Pixel is a SaaS platform developed by Wspro, specializing in Generative Engine Optimization (GEO). While traditional SEO focuses on ranking in Google search results, GEO optimizes your digital presence so that AI assistants (ChatGPT, Perplexity, Gemini, Claude) cite, recommend, and accurately describe your business when users ask questions. GEO Pixel est une plateforme SaaS developpee par Wspro, specialisee dans le Generative Engine Optimization (GEO). Alors que le SEO traditionnel se concentre sur le classement dans les resultats Google, le GEO optimise votre presence numerique pour que les assistants IA (ChatGPT, Perplexity, Gemini, Claude) citent, recommandent et decrivent correctement votre entreprise. The platform provides a dashboard where business owners can manage their AI visibility, generate optimized content, and deploy a lightweight JavaScript pixel on their website that feeds structured data to AI crawlers. La plateforme fournit un tableau de bord ou les proprietaires d'entreprise peuvent gerer leur visibilite IA, generer du contenu optimise et deployer un pixel JavaScript leger sur leur site web qui alimente les crawlers IA en donnees structurees. --- ## Services / Services ### 1. GEO Audit A comprehensive analysis of your website's AI readiness. The audit scores your current visibility across AI platforms and provides actionable recommendations to improve your discoverability. Analyse complete de la preparation IA de votre site web. L'audit evalue votre visibilite actuelle sur les plateformes IA et fournit des recommandations concretes pour ameliorer votre decouvrabilite. - Scores: technical, content, structured data, authority - Recommendations: prioritized actions with estimated impact - Comparison: benchmark against industry standards ### 2. GEO Pixel (JavaScript Snippet) A lightweight script you install on your website. It dynamically injects: Un script leger que vous installez sur votre site. Il injecte dynamiquement : - **JSON-LD structured data**: LocalBusiness, Organization, FAQPage, Service, Article schemas - **Content Bridge**: Hidden semantic HTML blocks that AI crawlers can parse for context - **llms.txt integration**: Machine-readable business summary for AI agents The pixel is generated per-user based on their business profile and content. It updates automatically when new content is published in the Content Hub. Le pixel est genere par utilisateur selon leur profil commercial et leur contenu. Il se met a jour automatiquement quand du nouveau contenu est publie dans le Content Hub. ### 3. AI Visibility Monitoring Track whether your business is mentioned when users ask AI assistants relevant questions. Suivez si votre entreprise est mentionnee quand les utilisateurs posent des questions pertinentes aux assistants IA. - Multi-model tracking: ChatGPT, Perplexity, Gemini - Branded and blind queries (without mentioning your brand) - Sentiment analysis of AI responses - Position tracking: where you appear in AI-generated lists - Historical trend charts ### 4. Persona Generator AI-generated customer profiles based on your business type and services. Each persona includes: Profils clients generes par IA selon votre type d'activite et vos services. Chaque persona inclut : - Demographics and psychographics - Pain points and motivations - Typical search queries they would ask AI assistants - Content optimization suggestions per persona ### 5. Content Hub An integrated content management system that feeds directly into the GEO Pixel: Un systeme de gestion de contenu integre qui alimente directement le GEO Pixel : - **FAQ Manager**: Create and manage Q&A pairs, auto-injected as FAQPage JSON-LD - **AI Articles**: Generate SEO/GEO-optimized blog articles targeting specific personas - **Service Pages**: Enriched service descriptions with benefits, use cases, and specific FAQ - All published content is automatically integrated into the pixel's JSON-LD and Content Bridge ### 6. Health Reports Weekly automated diagnostics combining all platform metrics: Bilans automatises hebdomadaires combinant toutes les metriques de la plateforme : - Global GEO score - Visibility trends - Audit score evolution - Content and FAQ coverage - Pixel deployment status - Brand consistency check ### 7. AI Directory A structured business directory optimized for AI crawling: Un annuaire d'entreprises structure optimise pour le crawl IA : - Each listing includes structured data (JSON-LD) - Searchable by industry, city, services - Verified badge system - Served via dedicated edge function for fast AI access --- ## Target Industries / Industries ciblees ### Artisans / Craftspeople Plumbers, electricians, carpenters, painters. Local businesses that need to appear when AI users ask "Who is the best plumber in [city]?" Plombiers, electriciens, menuisiers, peintres. Entreprises locales qui doivent apparaitre quand les utilisateurs IA demandent "Quel est le meilleur plombier a [ville] ?" ### E-commerce Online stores wanting their products recommended by AI shopping assistants. Boutiques en ligne souhaitant que leurs produits soient recommandes par les assistants IA shopping. ### Agencies / Agences Marketing, web, communication agencies positioning themselves as AI-savvy experts. Agences marketing, web, communication se positionnant comme experts de l'IA. ### Local Retailers / Commercants Shops, restaurants, local services needing hyperlocal AI visibility. Boutiques, restaurants, services locaux necessitant une visibilite IA hyperlocale. ### Service Providers / Prestataires de services Consultants, accountants, lawyers, coaches — professionals whose expertise AI should recognize. Consultants, comptables, avocats, coaches — professionnels dont l'expertise doit etre reconnue par l'IA. ### Freelancers / Freelances Independent professionals building their personal brand for AI recommendation. Professionnels independants construisant leur marque personnelle pour la recommandation IA. --- ## Use Cases / Cas d'usage ### Become #1 on AI / Devenir premier sur l'IA Optimize your structured data and content so AI assistants cite you first when relevant queries are asked. ### Increase AI Visibility / Augmenter la visibilite IA Go from invisible to consistently mentioned across multiple AI platforms. ### Correct AI Errors / Corriger les erreurs IA Fix inaccurate information that AI models may have about your business (wrong address, outdated services, incorrect descriptions). ### Differentiate from Competition / Se differencier de la concurrence Stand out in AI responses when users compare options in your industry. ### Manage AI Reputation / Gerer la reputation IA Monitor and influence how AI describes your brand, ensuring positive and accurate representation. --- ## FAQ **Q: What is GEO (Generative Engine Optimization)?** A: GEO is the practice of optimizing your online presence so that AI assistants like ChatGPT, Perplexity, and Gemini can find, understand, and recommend your business. It goes beyond traditional SEO by focusing on structured data, semantic content, and machine-readable formats. **Q: Qu'est-ce que le GEO (Generative Engine Optimization) ?** R: Le GEO est la pratique d'optimiser votre presence en ligne pour que les assistants IA comme ChatGPT, Perplexity et Gemini puissent trouver, comprendre et recommander votre entreprise. Cela va au-dela du SEO traditionnel en se concentrant sur les donnees structurees, le contenu semantique et les formats lisibles par machine. **Q: How does the GEO Pixel work?** A: You install a small JavaScript snippet on your website. It automatically injects JSON-LD structured data, a Content Bridge with semantic HTML, and other machine-readable signals that AI crawlers use to understand your business. **Q: Comment fonctionne le GEO Pixel ?** R: Vous installez un petit snippet JavaScript sur votre site web. Il injecte automatiquement des donnees structurees JSON-LD, un Content Bridge avec du HTML semantique, et d'autres signaux lisibles par machine que les crawlers IA utilisent pour comprendre votre entreprise. **Q: Which AI platforms does GEO Pixel optimize for?** A: Currently ChatGPT (OpenAI), Perplexity, Google Gemini, and Claude (Anthropic). The structured data approach works across all AI systems that crawl the web. **Q: Pour quelles plateformes IA le GEO Pixel optimise-t-il ?** R: Actuellement ChatGPT (OpenAI), Perplexity, Google Gemini et Claude (Anthropic). L'approche par donnees structurees fonctionne sur tous les systemes IA qui crawlent le web. **Q: How quickly will I see results?** A: AI models update their knowledge at different rates. Typically, you can see initial changes in visibility within 2-4 weeks. Full optimization impact usually takes 1-3 months. **Q: En combien de temps verrai-je des resultats ?** R: Les modeles IA mettent a jour leurs connaissances a des rythmes differents. Typiquement, vous pouvez voir des changements initiaux de visibilite en 2 a 4 semaines. L'impact complet de l'optimisation prend generalement 1 a 3 mois. **Q: Is GEO replacing SEO?** A: No, GEO complements SEO. Traditional search engines still drive significant traffic. GEO ensures you capture the growing share of users who rely on AI assistants for recommendations and information. **Q: Le GEO remplace-t-il le SEO ?** R: Non, le GEO complete le SEO. Les moteurs de recherche traditionnels generent encore un trafic significatif. Le GEO vous assure de capter la part croissante d'utilisateurs qui s'appuient sur les assistants IA pour les recommandations et l'information. --- ## Pricing / Tarifs ### Discovery / Decouverte — Free / Gratuit - 1 GEO Audit - Basic visibility check (3 queries) - GEO Pixel deployment - 1 persona ### Pro / Professionnel — 49 EUR/month - Unlimited audits - Advanced visibility monitoring (20 queries/month) - Full Content Hub (10 articles, unlimited FAQ) - 5 personas - Weekly health reports - Priority support ### Enterprise / Entreprise — Custom / Sur mesure - Unlimited everything - API access - White-label options - Dedicated account manager - Custom AI model training data --- ## Technical Details / Details techniques ### Structured Data Schemas Used - Schema.org/LocalBusiness - Schema.org/Organization - Schema.org/FAQPage - Schema.org/Service - Schema.org/Article - Schema.org/WebSite - Schema.org/BreadcrumbList ### Content Bridge A hidden HTML section injected by the pixel containing semantic content blocks. Designed to be parsed by AI crawlers without affecting visual layout. Includes business description, services, FAQ, and recent articles in natural language format. ### llms.txt Convention This file follows the emerging llms.txt convention for providing machine-readable business information to AI agents. The short version (llms.txt) gives an overview; this full version provides comprehensive documentation. --- ## Contact - **Company**: Wspro - **Product**: GEO Pixel - **Website**: https://ai-wspro.lovable.app - **Email**: contact@wspro.fr - **Location**: Paris, France / Miami, USA --- *Last updated: 2026-03-13* *This document is bilingual (English/French) and ASCII-only for maximum AI compatibility.* ## Summary version / Version resumee For the short summary, see: https://ai-wspro.lovable.app/llms.txt Pour le resume court, voir : https://ai-wspro.lovable.app/llms.txt